- ROIforecaster® and ROIplanner®
ROIForecaster® and ROIplanner® allows us to conduct a detailed analysis and planning for insert media vehicles analyzing performance results by zip code and then matching it back to the individual vehicles' distribution areas. - ConvergeMail®
ConvergeMail® is a web-based user interface with full 24/7 support that can enhance your acquisition efforts or CRM strategy with targeted Email marketing.
Technology
Convergetrack® was originally developed to allow real-time analysis, optimization and bidding for Search Engine Marketing and Search Engine Optimization and has grown into a multi-media tracking system that:
1. Measures the synergistic affect individual direct response media channels have on one another.
2. Allows us to breakdown each media's performance down to its smallest component and understand its ability to drive cost efficient leads and back-end conversion—for planning against ROIs.
Convergetrack® is one of the most advanced tracking and reporting technologies – enabling marketers to get a cross sectional view of their entire marketing portfolio. This unique aggregation process enables marketers to take a full 360 degree view of their marketing efforts.